16 May '12, 1pm

Sustainability through software: Q&A with SAP's Peter Graf: In advance of SAP's largest user conference this wee...

Sustainability through software: Q&A with SAP's Peter Graf: In advance of SAP's largest user conference this wee...

SAP Chief Sustainability Office Peter Graf has been working for the company for 16 years, but says that now "is probably the most exciting time" to be there. It's not that the rest of the company's history has been boring. Every decade or so, the 40-year-old software company has seen fundamental change in the way business is conducted, Graf says. There was globalization, which changed the division of labor across the planet and offered new challenges and opportunities to software providers. "People who do software who did not see this coming do not have software companies anymore," Graf says. Then came the Internet and, with it, a wave of disintermediation, when consumers began interacting directly with car-rental companies and airlines – for example – without travel agents or other intermediaries. Now SAP is seeing another transformation, Graf says. A growing population a...

Full article: http://www.greenbiz.com/blog/2012/05/16/qa-sap-cso-peter-...

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