15 May '12, 2pm

staff

staff

Over the next six weeks we're going to be giving people across the Greenpeace UK office the ability to tweet directly on our main account . Yes, the Greenpeace UK webteam is giving up control so you get unfiltered, unchecked content from all four, idiosyncratic corners of this wonderful organisation. Which means any number of people can now instantly push out their thoughts to our 36,000+ Twitter followers. What could possibly go wrong? What we haven't told the people in this experiment is that we in the web team will be watching closely to see whose tweets get a lot of love, and whose tweets send you to sleep. That's for you guys to decide - by retweeting or not. We'll be keeping a secret tally. Please let us know your thoughts - and what you'd like to hear more of - in the comments. - A slightly nervous Greenpeace UK webteam. PS the tool to make this work was volunteered...

Full article: http://www.greenpeace.org.uk/blog/about/danger-were-openi...

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