11 May '12, 7pm

An Appeal to Your Wallet (and Sense of Humor)

An Appeal to Your Wallet (and Sense of Humor) By JOANNA M. FOSTER Do you go weak at the knees when you see a picture of baby dolphins? Compost religiously, and ride your bike everywhere you go? In an ironic twist on environmentally minded marketing, the resounding answer in a TV ad campaign by the California-based home solar company SunRun is: “We couldn’t care less whether you do or don’t. Solar panels will save you money.” On one level, the campaign is an implicit acknowledgment that combating climate change is an intrinsically hard sell. For example, people could do the planet a big favor by eating less beef, an extremely carbon-intensive protein source. But few people want to be told, “You should eat fewer hamburgers to protect the planet for future generations.” So SunRun’s commercials don’t try to pat you on the back for doing the right thing. They even poke fun (aff...

Full article: http://green.blogs.nytimes.com/2012/05/11/an-appeal-to-yo...

Tweets

Friday Humor: Avengers Style

Friday Humor: Avengers Style

searchenginejournal.com 11 May '12, 4pm

This is a parody of what I consider the best part of the movie. It was the part of the movie where everyone in the theater...

@DimeFabulous I'm thinking this one:

gucci.com 13 May '12, 8pm

return conditions For online purchases, Gucci will accept merchandise in its original condition for a refund of the purcha...

Cleobella Mexicana Small Wallet - Purses, Designer Handbags and ...: cleobella mexicana wallet Cleobella Mexican...

Cleobella Mexicana Small Wallet - Purses, Desig...

pursepage.com 11 May '12, 7pm

I could afford a vacation. Any chance to get away is always nice. But seeing how budgets are tight, I’ll just rub the sump...

@sanchiobaby this one lagi murah

@sanchiobaby this one lagi murah

blogshopr.com 13 May '12, 8am

Classic zip around wallet by Fred Perry Contrast stripe detail and logo to front Zip fastening, multiple inner pockets Ava...

Police are appealing for next-of-kin of 61-year-old man to come forward

Police are appealing for next-of-kin of 61-year...

straitstimes.com 11 May '12, 8am

Police are appealing for the next-of-kin of 61-year-old Lum Ying Thye to come forward. Mr Lum passed away at Tan Tock Seng...

Police appeal for eyewitnesses to Woodlands hit-and-run accident

Police appeal for eyewitnesses to Woodlands hit...

channelnewsasia.com 12 May '12, 6am

SINGAPORE: Police are appealing for eyewitnesses to assist with investigations into a hit-and-run accident. The accident o...

Police appeal for witnesses to hit-and-run acci...

straitstimes.com 12 May '12, 7am

Police are appealing for witnesses to come forward to assist with investigations into a hit-and-run accident on May 11. Th...

@H0NGSTAR the top. gonna discuss with my sis tonight. she has got better fashion sense :P

@H0NGSTAR the top. gonna discuss with my sis to...

runwaybandits.com 18 May '12, 8am

ORDER STATUS SHOPPING BAG (0 ITEM ) New IN Back In Stock Tops Dresses Bottoms Accessories Backorder Sale Blog FREE LOCAL R...

Assessing Whether Solar Panels Make Sense for You

green.blogs.nytimes.com 09 May '12, 10pm

As I report in The Times , legions of companies will offer to install a system at no upfront cost and promise customers ch...

The sense of community from riding the London U...

monocle.com 10 May '12, 11am

Every now and then, usually after another weekend of engineering works on the London Underground, I decide that I’ve had...