09 May '12, 7pm

Microsoft Imposes a Carbon Price on Itself

Microsoft Imposes a Carbon Price on Itself

SeattleClouds via Flickr /CC BY 2.0 Microsoft just announced that it will effectively be carbon neutral by the next fiscal year . But the way it plans to do so is much more interesting than your typical "buy a bunch of offsets" emissions-reduction scheme—instead, the company is creating a "carbon price and charge back model" that will levy fees on each of its various internal business groups for the emissions they generate. In other words, Microsoft is imposing a carbon price on itself. The company blog outlines how it would work : we have created an accountability model which will make every Microsoft business unit responsible for the carbon they generate – creating incentives for greater efficiency, increased purchases of renewable energy, better data collection and reporting, and an overall reduction of our environmental impact.To put this into action, we’re creating a ...

Full article: http://www.treehugger.com/corporate-responsibility/micros...

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