04 Apr '11, 9am

Smart IBM Reaches Out to Smarter Cities with Cash in Hand

I have to say, I was pretty excited when I read about IBM’s Smarter Cities Challenge Grant Program, where a number of cities (up to 100 eventually) will be awarded, on a competitive basis, roughly$4-500,000 each in computers and consulting services, based on their vision of how, given those resources, they would move the needle on the quality of life in their respective cities. Not only does this represent benchmark level corporate citizenship, but it is also razor-sharp marketing and public relations. Considering that “creating smart infrastructure for cities around the world has become the new frontier of urban planning, a global business estimated to be worth as much as $122-billion over the next two years,” this sounds like a very smart move for IBM, who is planning to give away $50 million over the next three years. Twenty four cities received awards last month in the...

Full article: http://www.triplepundit.com/2011/04/smart-ibm-reaches-sma...

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