20 Apr '12, 3pm

Apple and Greenpeace trade blows in data-center grudge match

Apple and Greenpeace trade blows in data-center grudge match

Apple's Maiden data center. (Photo by Garrett Fisher/Wired.) Call it the battle of Maiden. This week, Apple and Greenpeace traded very public barbs over how much clean power is used by Apple’s $1 billion state-of-the-art data center in Maiden, N.C. But it appears that much of the arguing stems from their inability to agree on what they’re arguing about. On Monday, Greenpeace released a report calling Apple’s data center a power-hungry threat to the environment , but Apple responded by saying Greenpeace got its facts wrong. The key sticking point is a simple question: How much energy is Apple’s data center burning? Greenpeace says 100 megawatts, while Apple says it’s only 20 megawatts. The truth may be somewhere in-between. According to Greenpeace, Apple’s data center relies too much on coal-produced electricity, and the company hasn’t done as much as it could to secure oth...

Full article: http://grist.org/business-technology/apple-and-greenpeace...

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