18 Apr '12, 11am

Ask the Experts: Why Don't More Companies Use Ethically-Sourced Ingredients? #AsktheExperts

Ask the Experts: Why Don't More Companies Use Ethically-Sourced Ingredients? #AsktheExperts

What's the biggest factor preventing more companies developing ethical sourcing policies for their ingredients? Ben Packard from Starbucks answers: "In my mind, the biggest factor holding companies back is the misunderstanding that it's not just the right thing to do, it's the right thing to do for business success. This is a fundamental change companies must embrace. Ingredient policies, or standards, are an essential part of Starbucks ethical sourcing approach. After many years of work in this area connecting standards with technical assistance and farmer financing, we have seen first-hand how our long-term success is linked to the success of the hundreds of thousands of people who supply our products. That's why we work hand-in-hand with producers to help improve quality and ensure environmental and social best practices. The best example of our policies at work is the ...

Full article: http://www.treehugger.com/corporate-responsibility/ask-ex...

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