10 Apr '12, 9am

Triple Bottom Line Entrepreneurship in the Amazon Rainforest

Triple Bottom Line Entrepreneurship in the Amazon Rainforest

Always be on the lookout for triple bottom line business ideas . While drinking guayusa tea with the local Ecuadorians, Tyler didn’t realize at first that he was sipping an exceptional green business idea. But after learning about the growing energy drink market, and realizing that guyausa tea was higher in caffeine and antioxidants than coffee or green tea, he knew he had a winning idea – especially since no one else was marketing guyausa commercially. By encouraging Ecuadorians to grow tea rather than chopping down trees, Tyler could benefit the planet, create a sustainable source of income for the people, and invest in their culturally rich heritage, too. Hone your skills and get seed funding from business plan competitions. Of the many sources of funding for social entrepreneurs , business plan competitions can help you get your social enterprise off the ground by prov...

Full article: http://www.triplepundit.com/2012/04/runa-amazon-guayusa-t...

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