09 Apr '12, 1am

An Elevator Pitch For Creating Shared Value

An Elevator Pitch For Creating Shared Value

FSG launched the motion graphic video “Creating Shared Value: It’s the Future ” featuring an introduction to the shared value approach with examples from GE, IHG, and Nestlé. At under two minutes, it’s a great entry point into the idea and visually articulates the three levels of shared value and how companies are using this approach to create both social and economic value.

Full article: http://ecopreneurist.com/2012/04/08/an-elevator-pitch-for...

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