06 Apr '12, 4pm

Introducing Ethical Electric: A new utility that lets people choose clean power

Introducing Ethical Electric: A new utility that lets people choose clean power

Cross-posted from ThinkProgress Green . Ethical Electric , a new venture by progressive activist Tom Matzzie, aims to transform how Americans get power. It’s an electricity delivery company that will provide 100 percent renewable electricity to its members, while also mobilizing them on progressive energy and climate action. In an interview with Sarah Laskow for GOOD, Matzzie describes how he began working on Ethical Electric when his father, who had spent his life downwind of a coal-fired power plant, died of cancer in 2010: I’d been a supporter of addressing climate change and clean energy as a progressive, but it became much more personal. I didn’t want to spend any more of my money on dirty energy. I wanted to only support 100 percent clean energy. Laskow explains that Ethical Electric will operate in deregulated electricity markets as a competitive retail electric pro...

Full article: http://grist.org/renewable-energy/introducing-ethical-ele...

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