Organic beauty decoded: the truth about your favourite natural products

Organic beauty decoded: the truth about your favourite natural products - Green Living

Organic beauty decoded: the truth about your favourite natural products

Appearances can be deceptive and nowhere more so than in beauty. Terms such as ‘organic’ and ‘natural’ are to be found on everything from product labels to farm stand signs, and splashed across supermarket adverts. The surge in products labelled organic and natural comes in the wake of a change in consumer behaviour that has seen increasing value placed on the chemical free. UK consumers spend £33 million a week on organic products, with 86 per cent of households now buy organic, according to the Soil Association’s 2011 Organic Market Report . Organic is clearly seen as a good thing by the majority of consumers but thanks to persistent myths about the efficacy (or lack of) of organic beauty products, persuading women to swap their Maybelline for their Melvita can be tough. But the chemicals used by brands such as Maybelline and L’Oreal can also linger long after the bath a...

Full article: http://www.theecologist.org/green_green_living/health_and...

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@msmollylouise » 31 Mar '12, 11am
RT @vertpr: Organic beauty decoded: the truth about your favourite natural products - Green Living - The Ecologi [link]
@AeroAsh28 » 24 Mar '12, 7pm
RT @JulieDaniluk: Organic beauty decoded: the truth about your favourite natural products via @the_ecologist [link]
@puretincture » 18 Mar '12, 10am
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@Ayospa » 15 Mar '12, 8pm
Baffled by the growing number of claims made by organic and natural beauty companies? .... the truth behind the myths [link]
@BodhiUK » 13 Mar '12, 10am
Baffled by natural and organic beauty claims? @The_Ecologist reveals the truth behind the myths. [link]
@evolvebeauty » 12 Mar '12, 3pm
Check Bethany Hubbard's great article for the @the_ecologist website - Organic Beauty Decoded - [link]
@evolvebeauty » 11 Mar '12, 7pm
Thanks to @the_ecologist for this great article - Organic Beauty Decoded - [link]
@evolvebeauty » 10 Mar '12, 8pm
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