27 Feb '12, 1am

[email protected] just published a good review of @thecarbontrust's Empower tool for workplace carbon-cutting

.@BusinessGreen just published a good review of @thecarbontrust's Empower tool for workplace carbon-cutting

Employee engagement with green policies is a particularly thorny issue. FURTHER READING Carbon Trust offers to tailor green apps for specific firms BASF beats 2020 green goals nine years early Smaller firms with an enthusiastic chief executive and large companies able to support sustainability departments seem to fare best, but even then businesses face the Friends Reunited dilemma: lots of people join up, but few stick with it. And without an engaged workforce there is a real risk that initiatives to save energy and carbon emissions will falter – there are countless stories of firms where staff stick plastic cups over light sensors to keep lights on 24/7, or resolutely ignore recycling points and PC turn off stickers. However, The Carbon Trust is now hoping its latest online experience, the recently launched Empower application, will prove more successful than the social ...

Full article: http://www.businessgreen.com/bg/opinion/2155046/empowerin...

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