20 Feb '12, 7pm

Business, Brand & Your Social Signature©

Business, Brand & Your Social Signature©

I don’t think it’s been done yet, but I would love to see some research that explores how visible and instrumental the brand team is in the sustainability team’s life, and vice versa. My hunch: They barely know each other. This is a challenge on several levels. It keeps the sustainability efforts of the company firmly on the supply-side. They remain doggedly rooted in the supply chain, manufacturing and, at a stretch, employee engagement. Sustainability-driven communication, even to consumers, remains a data- and reporting-driven exercise, and so is limited to the language of the internal business. It's been said for a long time now: those in charge of the brand need to find ways to bring the business’s sustainability story to life for all those who do not live and breathe the intricacies (and ambiguities) of such lengthy reporting. But it has yet to happen, despite seriou...

Full article: http://www.csrwire.com/blog/posts/311-business-brand-your...

Tweets

Business simulation game (BEST) has started

tankinlian.blogspot.com 26 Feb '12, 2pm

A few players have joined the 4 BEST that run each night from 8 pm to 11 pm. The players compete in the insurance, hotel a...

How to (Properly) Use Tumblr to Market Your Brand

How to (Properly) Use Tumblr to Market Your Brand

searchenginejournal.com 21 Feb '12, 2pm

According to comScore’s State of the U.S. Social Network Market , Tumblr is one of the most consistently growing social ne...

Business Simulation Game (BEST)

tankinlian.blogspot.com 25 Feb '12, 6am

I invite you to try the business simulation game at this website www.easyapps.sg/besta Four games will be running each nig...

[NEWS]: Jordan Brand All-Star Signature Pack Av...

nicekicks.com 24 Feb '12, 4pm

Chris Paul, Carmelo Anthony, and Dwayne Wade will all be representing Jordan Brand in this weekend’s All-Star Game. With t...

Social Media ROI - Myths, Truths & Measurements

link-assistant.com 20 Feb '12, 11am

One of the most important aspects of understanding the long term impact of social media is the potential that it brings fo...

Daily Deals For Social Good

Daily Deals For Social Good

youngupstarts.com 20 Feb '12, 7am

There’s a daily deal site for almost everything – from generic ones like Groupon and Living Social , to those that focus o...

Name-Dropping: The Best “Signature” Sneakers By Association

Name-Dropping: The Best “Signature” Sneakers By...

nicekicks.com 22 Feb '12, 6pm

Sometimes, a sneaker carries signature weight without official tagging. Case in point, this weekend’s Nike Air Flight One ...

GrowSmartBusiness: Need Just a Little Business ...

networksolutions.com 23 Feb '12, 1pm

Need Just a Little Business Financing? Here’s Where to Look February 23rd, 2012 :: Maria Valdez Haubrich By Maria Valdez H...

Brand It: Four Ways to Brand Your Business via Pinterest – Part 3: What do Chobani Yogurt, Drake University, and...

Brand It: Four Ways to Brand Your Business via ...

seo.com 27 Feb '12, 6pm

Brand It: Four Ways to Brand Your Business via Pinterest – Part 3 Hilary Biggart , February 27, 2012 0 Comments Share Twee...

How To Use Analytics To Determine How You Are Doing With Social

How To Use Analytics To Determine How You Are D...

searchenginepeople.com 23 Feb '12, 2pm

You need to know the value of Social Media to your business to get funding. People rarely come to your website throgh soci...

Social Media Wrap-up Feb 19

pandia.com 19 Feb '12, 2pm

Here is some essential social media and networking reading from the last week or so. 13 ways stories support social media ...

SGEntrepreneurs: Starting a business in Singapore

sgentrepreneurs.com 19 Feb '12, 5pm

Dr Bernard Leong is the co-founder of Chalkboard where he currently serves as the chief technology officer and is the arch...

Social Innovation: India's Clean Energy Revolution

Social Innovation: India's Clean Energy Revolution

justmeans.com 21 Feb '12, 11pm

There's a revolution going on India: a clean social innovation one! India's solar energy is transforming the country into ...

Where to turn if you need a "little" money for ...

networksolutions.com 23 Feb '12, 7pm

Need Just a Little Business Financing? Here’s Where to Look February 23rd, 2012 :: Maria Valdez Haubrich By Maria Valdez H...

A study says social networks are getting less s...

todayonline.com 25 Feb '12, 12pm

WASHINGTON - Users of online social network sites such as Facebook are editing their pages and tightening their privacy se...