15 Feb '12, 4am

Westminster Dog Show Rebuffs Shelter Dogs | Care2 Causes

Westminster Dog Show Rebuffs Shelter Dogs | Care2 Causes

For 24 years, Pedigree has been the sponsor of the annual Westminster Kennel Club Dog Show, but not anymore. This year, Westminster switched sponsors to Purina. The reason? Pedigree’s commercials promoting adoption from shelters are not the image Westminster desires. It is well known that Westminster is all about purebred dogs. As the website says, the show is “Storied in its history, rich in its tradition, The Westminster Kennel Club’s famed annual dog show is unique, prestigious, and elegant for all concerned.” It’s an all too familiar story of the haves and have-nots. In OWS parlance, shelter dogs are the “trying to survive” 99% while purebreds are the pampered and privileged 1%. So a Pedigree commercial like this one is too distasteful for the Westminster crowd. Too bad! Now, this is certainly not a breathtaking news story. But it is important to point out what is wron...

Full article: http://www.care2.com/causes/westminster-dog-show-rebuffs-...

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