08 Feb '12, 4pm

Hertz Sets Off on 'Living Journey' for Global Sustainability

Hertz Sets Off on 'Living Journey' for Global Sustainability

Car rental giant Hertz , looking ahead to the future of mobility and corporate sustainability, has launched a comprehensive platform for how the company will embrace and shift toward a low-carbon economy. Hertz's Living Journey platform is the company's effort to package its overall sustainability initiatives, focused on smart mobility, low-carbon transportation, and community-focused philanthropy. "As a continuation of [our sustainability and innovation successes], we are excited to introduce Living Journey," Mark P. Frissora, Chairman and CEO of Hertz, said in a statement, "which encompasses all of our efforts as an organization through partnerships, employee education and investments to reduce our impact on the environment, provide customer value, and manage our business sustainably." Under the Smart Mobility heading of Living Journey, Hertz highlights its alt-fuel and ...

Full article: http://www.greenbiz.com/news/2012/02/08/hertz-sets-living...

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