03 Feb '12, 11am

Solar is Contagious. How Does It Turn Into a Social Virus?

Solar is Contagious. How Does It Turn Into a Social Virus?

When I wrote about a rush of solar installations in the UK , I noted that generous government feed-in tariffs were driving that boom. But those tariffs are now being cut substantially. Nevertheless, another solar incentive remains—the solar panels themselves that have been installed already. You see, solar begets solar. Each Installation Makes the Next One More Likely Not long after my parents installed their panels, a neighbor installed solar too. Then another, and then another, Elsewhere my brother also went solar , based in part at least on the experience of my parents. Whether it was a case of homeowners waiting until someone else took the plunge so they weren't the "weirdo hippies" on the block, or just the fact that they were exposed to the benefits of clean energy through the experience of friends and neighbors, is hard to say. But it seems there's a clear correlati...

Full article: http://www.treehugger.com/renewable-energy/if-solar-conta...

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UK

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