20 Jan '12, 6pm

The Economic Risks of a Water Constrained World

The Economic Risks of a Water Constrained World

The economic slump still with us after several punishing years is largely rooted in living beyond our means -- too much spending and not enough money in the bank to cover people's expectations for the future. Tackling this disconnect is a well-worn battle cry by now in the financial markets. But it is also taking root in a far more precious and increasingly-scarce resource: fresh water. If investors and companies do not plan for this already unfolding global threat, they are as vulnerable as overextended banks were when subprime mortgages and housing markets collapsed. We live in a thirsty world. Climate change, population growth and pollution make quenching this thirst dramatically more difficult. Our over-leveraged global water position is fundamentally unsustainable, and the business community is already feeling the pain. Consider: • In a recent survey backed by 354 ins...

Full article: http://www.greenbiz.com/blog/2012/01/20/economic-risks-wa...

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