11 Jan '12, 10am

Cycles and cents: One city sets out to prove that bikes are good for business

Cycles and cents: One city sets out to prove that bikes are good for business

Look out, Minneapolis and Portland. Long Beach is making its move, aiming to surpass you as America's Most Bike Friendly City. Does that sound odd for a city whose chief claim to environmental fame has been its massively polluting port and offshore oil facilities -- a city that, like the rest of Southern California, has long been in thrall of the car? Bike racks in Long Beach help attract customers to local businesses. Photo: Umberto Brayj Well, all that's changing, and the change is coming from the top. Long Beach Mayor Bob Foster, who says he tries to bike 100 miles a week, actually laughs about the car addiction of his mega neighbor to the north. "I love that scene in L.A. Story where Steve Martin gets behind the wheel, backs out of his driveway, and drives to his neighbor's driveway," Foster says. "He won't even walk as far as his neighbor's house!" Of course, there ar...

Full article: http://www.grist.org/biking/2012-01-11-cycles-and-cents-o...

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