08 Jan '12, 3pm

Ford Rolls out First "100% Sustainable Interior" for Focus Electric

Ford Rolls out First "100% Sustainable Interior" for Focus Electric

© R.Cruger -- Recycled plastic auto air cleaner reinforced with wheat straw. At a recent event hosted by EcoStiletto Ford Motor designer Susan Swek presented the company's latest nature-inspired colors, including Frosted Glass. The icy shade of light green is the signature color of the 2012 Focus Electric -- boasting a "100 percent sustainable interior." Anthony Prozzi, formerly from the fashion world, spoke of the automaker’s use of sustainable materials in its interiors, from upholstery to carpets. © R. Cruger I walked past a table laid out with corn, hay and plastic pipes made from made with soy flour and reinforced with wheat straw. Besides car parts, Ford has been integrating up to 35% of recycled content in its car interiors, from denim insulation to post-industrial fabrics, keeping two pair of jeans and 20 plastic water bottles out of landfill per vehicle. It uses c...

Full article: http://www.treehugger.com/cars/ford-rolls-out-first-100-s...

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