29 Nov '11, 8pm
Wasting energy = blue balls, apparently
It seems to be a pretty time-honored advertising strategy that when you want your message to really hit, you need to connect it to things men want/don't want to happen to their penises. In this example, found on Tumblr , wasting energy is ... blue balls, or maybe priapism? And turning off the light is an orgasm? In any event, if your light is on for more than four hours, consult a physician.