02 Nov '11, 5pm

Green Blog: For Parched Times, a New Water Calculus: As companies realize that droughts could threaten their bot...

Green Blog: For Parched Times, a New Water Calculus: As companies realize that droughts could threaten their bot...

For Parched Times, a New Water Calculus By LESLIE KAUFMAN Bloomberg News A worker at a mill in Amravati, India, soaks bales of cotton with water before they are taken for cleaning and processing. In my article about efforts by Levi Strauss & Company to adapt to climate change by reducing its water consumption, I mention the company’s estimate that each pair of 501 Levi’s jeans will consume 919 gallons of water during its life cycle. That includes everything from irrigating the cotton crop, to rinsing the jeans during the manufacturing process, to lots of home launderings. But do those measurements go far enough? It turns out that measuring water use is just as tricky as measuring carbon dioxide emissions. Yet the Water Footprint Network , a nonprofit group based in the Netherlands, has developed what it calls a gold standard for water use measurement and is urging that it ...

Full article: http://green.blogs.nytimes.com/2011/11/02/for-parched-tim...

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Why Water is the Sharp End of the Climate Change Stick

Why Water is the Sharp End of the Climate Chang...

greenbiz.com 03 Nov '11, 6pm

Earlier this year, the city government of Bangkok reported its greenhouse gas emissions and other climate change-related i...

Clothing companies concerned about water risk

Clothing companies concerned about water risk

earthtimes.org 05 Nov '11, 6pm

Picking Cotton via Shutterstock Beverage companies have long been aware of the risks water presents to its business, and n...

New blog post: And in #Royalty News...

New blog post: And in #Royalty News...

thebaghagdiaries.com 03 Nov '11, 4pm

I do notice though that Princess Mary really has flawless skin even though she is 9 years older than the Duchess. And wow,...

20 ways to conserve water at home happier Earth, lower water bills.

20 ways to conserve water at home happier Earth...

mnn.com 05 Nov '11, 8pm

Shower bucket . Instead of letting the water pour down the drain, stick a bucket under the faucet while you wait for your ...

Water Style: From Brown to Green

Water Style: From Brown to Green

jetsongreen.com 10 Nov '11, 5am

is flush with water-efficient TOTO products, including the Nexus Freestanding Soaking Tub and Freestanding Single Handle T...