22 Sep '11, 4pm

Why Sustainable Companies Have More Engaged Employees

Most employers claim that employee engagement is critical for executing a company’s sustainability strategy. For example, in a recent article, Anna Clark argued, “Because sustainability programs are essentially about change management, engagement is a key ingredient to success.” While the case for this connection is compelling, I would suggest that the reverse also might be true. While employee engagement may well facilitate the execution of long-term sustainability strategy, perhaps, at the same time, clarity in companies’ commitments to sustainability might lead to increased employee engagement. When employees understand how their labors contribute to the competitive advantage of their companies and to the betterment of their worlds, they are more likely to feel that their work is meaningful. As their work becomes more meaningful to them, they are more likely to increase...

Full article: http://www.environmentalleader.com/2011/09/22/why-sustain...

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