16 Sep '11, 12pm

New Sustainability Champions Share Three Characterisitcs

The World Economic Forum (WEF) launched a new report this week focused on a group of 16 exemplary companies that are creating unconventional and profitable solutions that positively impact economic growth and enhance overall sustainability in their regions. The report, prepared with The Boston Consulting Group (BCG), highlights innovative business practices of these "New Sustainability Champions" operating in emerging markets. According to the report, these companies exhibit three broad sets of characteristics: Proactively turn constraints into opportunities through innovation The New Sustainability champions are finding ways to overcome lack of material resources, customer education or customer financing. For instance, Shree Cement developed the world's most energy-efficient process for making its products to overcome a lack of low-cost energy. Similarly, Broad Group, a l...

Full article: http://www.sustainablebusiness.com/index.cfm/go/news.disp...

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