14 Sep '11, 11am

AT&T To Use Plant Plastic for Packaging

AT&T To Use Plant Plastic for Packaging

The next time you pick up an accessory for your cell phone, it may be packaged in plant-based plastic. AT&T will begin using a new plastic in its branded wireless accessory packaging that contains 30 percent plant-based materials, the company announced on Monday. The plastic, which is made with materials sourced from sugarcane ethanol, will be used in packaging for products including device cases and power accessories. The company will become the first U.S. telecom to use sugarcane-based plastic for packaging, said Jeff Bradley, senior vice president for devices. A similar plastic has already been used by beverage manufacturers like Coca-Cola for use in making bottles. READ: Coca-Cola Introduces Plant-Based Plastic Bottle While the move won’t completely eliminate plastic, it will cut fossil fuel use by nearly a third when compared to traditional accessory packaging. The ad...

Full article: http://earth911.com/news/2011/09/14/att-to-use-plant-plas...

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