03 Jul '13, 9pm

Nike to fashion industry: Just do it (with our app)

Nike to fashion industry: Just do it (with our app)

Fashion designers can now benefit from years of Nike research into sustainable materials. The giant sportswear company is releasing a free mobile app called Making that offers feedback on fabrics they might be considering for a pair of pants, shoes, dress or other piece of apparel. Making , available initially for Apple iOS, works by allowing designers to research fabrics or materials they'd like to use. The software publicly exposes information from an internal database amassed over the past eight years, the Nike Materials Sustainability Index (MSI), which has also been embraced by the Sustainable Apparel Coalition as part of its Higgs Index . So, in theory, the app could also be used by consumers to check out the materials choices that their favorite apparel brands are making. MSI was originally created for internal use, but decided to open the information to other desig...

Full article: http://www.greenbiz.com/blog/2013/07/03/nike-fashion-indu...

Tweets

designers, Nike just launched a free app to help you make eco-friendlier decisions about the materials you use

designers, Nike just launched a free app to hel...

ecouterre.com 04 Jul '13, 4pm

has launched a new tool to help apparel designers make informed decisions about the sustainability of the materials they c...

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