25 Jun '13, 10am

No-drama Obama unveils series of modest, sensible steps on climate change

Obama’s supporters, his critics, and the media all want the same thing from his climate speech today: drama. They want grand gestures, some sort of conversion narrative centered on Obama’s will to fight the climate fight. They want a "trade" for Keystone or a climate tax declaration or something about fracking, anything to fire up audiences and get clicks. Everyone has the same incentive nowadays, the green groups, the right-wing groups, the political media, they all want and need attention . In a fractured information environment, attention is money, and it’s measured in clicks. Drama gets clicks. The Obama administration wants the opposite. It needs to reassure its environmental base and its international partners that it is working on climate change and intent on meeting its obligations. But high-profile climate drama could muck up the nomination of Gina McCarthy for EP...

Full article: http://grist.org/politics/no-drama-obama-unveils-series-o...

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MT

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