31 Aug '11, 8pm

Ad Campaign Depicting Domestic Violence Sparks Outrage | Care2 Causes

Ad Campaign Depicting Domestic Violence Sparks Outrage | Care2 Causes

A two-year-old advertisement for a hair salon in Edmonton, Canada has sparked an online controversy after it was e-mailed anonymously to the New York City advertising blogger Mark Duffy. The ad depicts a woman with a black eye, dressed up with her hair styled, sitting on a couch. Behind her is a man in a suit, holding a diamond necklace. The ad’s tagline reads: “look good in all you do.” In a facebook post about the ad , salon owner Sarah Cameron wrote: “hottest battered woman I’ve ever laid my eyes upon.” In his short blog post which outed the ad, Duffy (known as copyranter ) wrote “well, she’s about to get a shiny diamond necklace to match her shiner, so all’s well that ends well?” The glorification of domestic violence in this advertisement has shocked women’s rights advocates and others in numerous forums across the Internet. In an article in the Edmonton Sun , Jan Rei...

Full article: http://www.care2.com/causes/ad-campaign-depicting-domesti...

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