30 Aug '11, 3pm

Sustainable Packaging's New Definition Emphasizes Lifecycle Impacts

Sustainable Packaging's New Definition Emphasizes Lifecycle Impacts

Ideas about what makes a product or packaging truly sustainable can vary widely. That's why the Sustainable Packaging Coalition (SPC) set to work on creating a common definition of "sustainable packaging." Originally released in late 2005 , the definition was updated for the first time this month , with the SPC putting more emphasis on the impacts of packaging throughout its entire life. Among minor wording changes and addition, the SPC redefined sustainable packaging as made from materials "healthy throughout the life cycle," rather than the former "healthy to all probable end of life scenarios." The original wording focused material selection only on the impacts of packaging being tossed in a landfill, being recycled, being composted or being reused or disposed of in other ways. The new wording expands the scope to include impacts related to raw material extraction, proc...

Full article: http://www.greenbiz.com/news/2011/08/30/sustainable-packa...

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