17 Apr '13, 12pm

Can corporations help build a better tomorrow?

Can corporations help build a better tomorrow?

Editor's note: If you're interested in this topic or want to learn more, check out the program for our upcoming VERGE Boston event on May 13-14. Harvard Professor Rebecca Henderson wants to change the conversation. For Henderson, it’s not enough that large corporations have adopted various sustainability measures. Businesses can’t just rest on their laurels. They must bring a deeper passion to the table if they expect to help find solutions to complex environmental problems, she argues. Henderson’s work at the Harvard Business School focuses on this central issue -- how organizations can respond to large-scale technological shifts, such as energy and the environment. Henderson will be a speaker at VERGE Boston 2013. GreenBiz spoke with her about the challenges in developing greater energy around corporate sustainability efforts. GreenBiz: What are trends you see happening ...

Full article: http://www.greenbiz.com/news/2013/04/17/can-corporations-...

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