02 Aug '11, 3pm

Justin's Nut Butter and the Search for Sustainable Palm Oil

Justin's Nut Butter and the Search for Sustainable Palm Oil

Justin's , a nut butter company from Colorado, is on track to have all of the palm oil in its nut butter squeeze packs and peanut butter cups certified by the Roundtable on Sustainable Palm Oil (RSPO), a goal shared by several major food producers. But since its founding, Boulder-based Justin's has said its palm oil is sustainable due to a separate certification carried by its supplier. And just as major players like Walmart and The Hershey Company joined the RSPO this week, the Malaysian government announced it's creating its own palm oil certification program. While Justin's experience illustrates how a small company founded on environmental ideals can source sustainable palm oil, it also serves to illustrate just how complicated the overall playing field for palm oil sourcing has become. The market for sustainable palm oil has recently been threatened by a murky cloud o...

Full article: http://www.greenbiz.com/news/2011/08/02/justins-nut-butte...

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