28 Jul '11, 8pm

Did you know trains are safer than cars?

Did you know trains are safer than cars?

The deeper problem this creates is what behavioral economists call “availability bias.” Availability bias is what makes the world seem more dangerous even as crime rates plummet across North America – because there are many more news media outlets than ever before, offering increasingly graphic and lurid detail about the violent crime that does happen. And it’s what makes fast trains seem more dangerous than the car in your garage. If there’s a frame of reference readily available to you – something you’ve recently encountered in the news or experienced directly – it will make that event seem much more likely than it actually is to happen again in the near future.

Full article: http://www.mnn.com/green-tech/transportation/blogs/heard-...

Tweets

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