13 Sep '18, 2pm

Sonnen’s New Battery Strategy: Raise Price, Sell to High-End Home Automation Market https://t.co/5BrDFGnQJU

Sonnen’s New Battery Strategy: Raise Price, Sell to High-End Home Automation Market https://t.co/5BrDFGnQJU

When they go low, sonnen goes high. Instead of striving to cut prices and make its product more accessible to the mass market, the U.S. branch of the German home battery company just released a new model that costs $10,000 more than its predecessor for the same 10 kilowatt-hours of energy capacity. With that price bump, the ecoLinx delivers a longer battery life — warrantied for 15 years and 15,000 cycles. It also kicks on backup power much more quickly when the grid goes down — 100 milliseconds, instead of 30 seconds. More alluringly, the ecoLinx comes fully integrated with two of the leading platforms in luxury home automation, which means the battery can interface with all the other smart appliances consuming energy in the home. This goes much deeper than the Alexa or Google Home interface that many consumers think of as the frontier of the smart home. Beyond simply tel...

Full article: https://www.greentechmedia.com/articles/read/sonnens-new-...

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