20 Jul '11, 5pm

A 4-Step Program to Put a Price Tag on Your Company's Eco Impacts

A 4-Step Program to Put a Price Tag on Your Company's Eco Impacts

"The executive report really steps back from the narrow, but deep, focus of the full report and provides some very high-level guidance on the logic that would go into an executive's thinking about his or her company's environmental impacts," said Tom Ewart, the Network for Business Sustainability's managing director. Here are the four key steps the executive report recommends for measuring and valuing a company's environmental impacts: Step 1. Define Success Consider your company's drivers for setting environmental goals, what your firm wants to achieve and what interim targets can be set to fulfill long-term goals. For example, working toward carbon neutrality might involve setting a first-year target for a 10-percent reduction in carbon emissions, the report suggests. A case study on Suncorp Energy Inc. drives home the point that a company's vision of success depends on ...

Full article: http://www.greenbiz.com/news/2011/07/20/4-key-steps-measu...

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