19 Jul '11, 2pm

Greenpeace's 'Dirty Water' Shows Benefits of Antagonistic Campaigns

Greenpeace's 'Dirty Water' Shows Benefits of Antagonistic Campaigns

Greenpeace launched its campaign on toxic water discharges from the Chinese textile industry this month with a signature move: activists hanging signs and holding court at company locations. In this case, Greenpeace targeted Nike and Adidas with actions at company stores in Beijing, even though they are only two of more than a dozen companies Greenpeace found are linked to textile facilities that are polluting rivers in China. Like the cliche of only hurting the ones you love, Greenpeace say it's putting the spotlight on the bigger companies because of the positive potential they hold. "Nike and Adidas are the ones that can move the whole sector if they accept the challenge," said Martin Besieux, toxic campaigner for Greenpeace International. "We think they are the leaders to bring us to a toxic-free future." Puma, one of the other companies named by Greenpeace, sees the c...

Full article: http://www.greenbiz.com/news/2011/07/19/greenpeace-dirty-...

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greenbiz.com 22 Jul '11, 1pm

Despite the health benefits of reducing toxic pollution from power plants, some polluters and members of Congress are seek...