26 Mar '18, 6pm

Starbucks opens in Yosemite, to the dismay of thousands

Starbucks opens in Yosemite, to the dismay of thousands

As usual, consumption wins out over conservation. The first Starbucks in Yosemite National Park opened last week, despite the 25,000 people who petitioned to stop it . It's an inconspicuous location, with a purposeful lack of signage on the outside, but operating as usual inside, where "the green apron-clad barista makes tall, grande and venti coffee concoctions that are handed over in familiar mermaid-endowed cups." Starbucks' arrival in Yosemite is part of a major effort to renovate and update the national park. Concessions and facilities firm Aramark was given a 15-year, $2-billion contract to "elevate the food and beverages offerings throughout the park," as spokesman David Freirich told The Guardian, and Starbucks was selected based on requests from visitors. Former trail guide Freddy Brewster started the petition against Starbucks. He feels that the chain belongs in ...

Full article: https://www.treehugger.com/corporate-responsibility/starb...

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