06 Mar '18, 4pm

Cricket powder now sold in Canadian supermarkets

Cricket powder now sold in Canadian supermarkets

Eating insects is finally going mainstream. One of Canada's biggest food retailers announced yesterday that it has added cricket powder to its supermarkets. Loblaw Companies Ltd. said in a press release that this first move into sustainable insect protein answers the need for great-tasting protein produced in an environmentally friendly way. Kathlyne Ross, VP of product development and innovation, said: "By making products like Cricket Powder widely available in our grocery stores, we are giving Canadians the option to not only try something new, but to also make a conscious decision on what they eat and how it impacts the environment." While cricket powder is a traditional food in much of the world, it is slow to catch on in Canada and the United States, where the idea of eating insects still makes many people squeamish. When those insects are ground up into a powder, how...

Full article: https://www.treehugger.com/green-food/cricket-powder-now-...

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