15 Jul '11, 7pm

Panera Cares: An Experiment in Corporate Responsibility

Panera Cares: An Experiment in Corporate Responsibility

When I heard Ronald Shaich , Executive Chairman of Panera Bread , say “bring your humanity to work” recently , it suggested a way of operating that could make corporate crises a thing of the past. That comment has rich implications for ethical leadership and building corporate culture so that an organization flourishes. It also speaks to the impact business can have on society, which is what Shaich meant. The impact raises questions about the deeper definition possible for the term “corporate responsibility”. Bill Gates has raised the bar on how businesses can leverage their competencies and use financial success to address social problems globally . He and others have recognized that governments are not going to solve the world’s problems. Shaich indicated that business needed to step up beyond writing checks and donating goods. In Panera’s case, donating about $150 milli...

Full article: http://business-ethics.com/2011/07/15/1742-panera-cares-i...

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