15 Jul '11, 6pm

Stat of the Week: 0.02 Percent: How much solar is out there? Not much, according to Andrew Birch, CEO of so...

How much solar is out there? Not much, according to Andrew Birch, CEO of solar installer/software developer Sungevity. Only around 130,000 homes in the U.S. have been outfitted with solar systems, he said during a panel discussion at Intersolar this week. The U.S. has 65 million residences. That puts the solar penetration down at around 0.02 percent. But hope springs eternal. Consumers do seem to understand and like solar leases, which let them get into solar with low or nonexistent up-front costs. 95 percent of Sungevity’s customers are opting for leases. Other fun stats: --3X. Consumers are three times more likely to respond to a lead from a friend than an ad or direct solicitation, said Birch. Hence, Sungevity invests heavily in social network marketing. Last year it hired Patrick Crain from LinkedIn as part of the social networking effort. --$7.52 per kilowatt hour. Th...

Full article: http://www.greentechmedia.com/articles/read/stat-of-the-w...

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Events For The Week – 16-23 Jul

sgentrepreneurs.com 15 Jul '11, 6am

For a one-stop to all events related to or concerning entrepreneurship, certain industry-meets-business forums and seminar...

Other Cleantech News of the Week

Other Cleantech News of the Week

cleantechnica.com 17 Jul '11, 12pm

CleanTechnica's authors are supported by a revenue-sharing agreement with the company that operates CleanTechnica, Importa...

McDonald's U.K. to Launch 100 Percent Closed-Loop Recycled Uniforms | Ecouterre

McDonald's U.K. to Launch 100 Percent Closed-Lo...

ecouterre.com 15 Jul '11, 6pm

is partnering with British designers Wayne and Gerardine Hemingway to design new eco-friendly uniforms for McDonald’s U.K....

Will Arizona’s Solar Industry Survive the Summer? via @greentechmedia

Will Arizona’s Solar Industry Survive the Summe...

greentechmedia.com 14 Jul '11, 6pm

Arizona’s renewables standard requires 15 percent of the state’s power to come from renewable sources by 2025 and 30 perce...

I BLOGGED

stylesuzi.com 20 Jul '11, 8pm

My First nail tutorial: A very trendy style for t... Brittle Battle Gothic Glamour Look YOUTUBE GIVEAWAY! Latest M.A.C Off...

Why Are Cattle #Drought Deaths Across #Texas Be...

treehugger.com 16 Jul '11, 12pm

This summer has thus far been brutal across the nation. Drought and high temperatures are making life difficult for farmer...

Why Are Cattle Drought Deaths Across Texas Bein...

treehugger.com 16 Jul '11, 12pm

This summer has thus far been brutal across the nation. Drought and high temperatures are making life difficult for farmer...

Why Are Cattle Drought Deaths Across Texas Bein...

treehugger.com 16 Jul '11, 12pm

This summer has thus far been brutal across the nation. Drought and high temperatures are making life difficult for farmer...