15 Jul '11, 1pm

Johnson & Johnson Updates Its 1943 Credo for 21st Century CSR Program

Johnson & Johnson Updates Its 1943 Credo for 21st Century CSR Program

“Our Credo” was personally crafted by a Johnson founding family member. In somewhat pedestrian terms it spells out the company’s responsibility to run its business fairly and competently (and profitably), but it also foreshadows John Anderson’s vision for companies that are fully engaged in community well being. The Credo states, “We are responsible to the communities in which we live and work and to the world community as well…We must encourage civic improvements and better health and education…We must maintain in good order the property we are privileged to use, protecting the environment and natural resources.”

Full article: http://www.triplepundit.com/2011/07/johnson-johnson-csr-h...

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