14 Jul '11, 1pm

Green Media Shake-Up Underway: 3BL Media Acquires Justmeans

The green media landscape began what some might call an inevitable consolidation today with 3BL Media ‘s acquisition of Justmeans. Both firms specialize in the distribution of CSR news and press releases. Justmeans’ focus on tracking and technical analysis of reader engagement will enhance 3BL’s full service offering of distribution channels (blogs, press releases, video engagement and social media strategy). In the words of 3BL’s CEO Greg Schneider, “the acquisition will bring together two robust and distinct networks of people interested in CSR and sustainability and allow us to provide even greater reach and distribution to the companies and non-profits we serve.” In the words of Martin Smith, Justmeans’ CEO, in a letter to the Justmeans community: While the substantial challenges around sustainability have not changed much over the past decade, it is clear that there h...

Full article: http://www.triplepundit.com/2011/07/3bl-media-acquires-ju...

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3BL Media acquires Justmeans

3BL Media acquires Justmeans

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