14 Jul '11, 12pm

How Consumers Can Share Responsibility for Greening

If you follow the line that stands out like the Empire State Building, you’ll see that the key energy-related impact of laundry detergent is not related to the production process or supply chain transportation; the main impact is the energy it takes to heat the water. I’m sure you’ll agree that a visual like this combined with additional information—let’s say costs and climate change impacts—could be instrumental in getting consumers to turn the dial down to cold.

Full article: http://www.triplepundit.com/2011/07/consumers-share-respo...

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