31 Jan '18, 2pm

IPCC Communication handbook

A new handbook on science communication came out from IPCC this week. Nominally it’s for climate science related communications, but it has a wider application as well. This arose mainly out of an “Expert meeting on Communication” that IPCC held in 2016. 6 principles to help IPCC scientists better communicate their work There was a Guardian article on it as well. The six principles are pretty straightforward: Be a confident communicator Talk about the real world, not abstract ideas Connect with what matters to your audience Tell a human story Lead with what you know Use the most effective visual communication Each is supported with references to the relevant literature and with climate-related (“real world”) examples that are themselves confidently communicated with effective visuals. But what do people think? Is this a useful addition to the literature on communication? A...

Full article: http://www.realclimate.org/index.php/archives/2018/01/ipc...

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