08 Jul '11, 11pm

Berkeley Grads Break into Green Business with 'Shrooms-in-a-Box: Their startup, called Back to the Roots, is lit...

Midway through their final semester at the Univeristy of California, Berkeley, Nikhil Arora and Alejandro Velez were getting ready for life in the corporate world. Despite the sluggish economy -- this was the spring of 2009 -- they had attractive jobs lined up, Nikhil as a consultant at PriceWaterhouseCoopers, Alex as a banker at Credit Suisse. So what did they do? They chucked the job offers and began to grow mushrooms out of coffee grounds. Two years later, they have no regrets. Their startup, called Back to the Roots , is literally a growth company: It sells mushroom kits that enable people to grow and harvest up to 1.5 pounds of gourmet oyster mushrooms in as little as 10 days, out of a cardboard box filled with used coffee grounds. Out of the box thinking, you could call it. Despite a stumble or two, the company’s doing well. Back to the Roots sells the kits online an...

Full article: https://www.greenbiz.com/blog/2011/07/08/berkeley-grads-b...

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Berkeley Grads Break into Green Business with '...

greenbiz.com 08 Jul '11, 8pm

Midway through their final semester at the Univeristy of California, Berkeley, Nikhil Arora and Alejandro Velez were getti...

When is it time to break up with your utility?

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cleantechnica.com 12 Jul '11, 7am

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reelseo.com 08 Jul '11, 10pm

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Smarter Business

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nrdc.org 04 Jul '11, 1pm

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smallbusinesssem.com 08 Jul '11, 6pm

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Responsible Business Lessons From Patagonia’s Yvon Chouinard, one of the business leaders we admire

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greenbusinesstimes.com 06 Jul '11, 4pm

It exists to put into action those recommendations that all the doomsday books on the health of our home planet say we mus...