24 Aug '17, 8am

Why the big mitigation bankers are embracing ecological restoration

Ask 12 people what mitigation banking is, and you’ll probably get 12 different answers — few if any of which would identify it as a key segment of the $25-billion ecological restoration economy that funnels money into the restoration of streams, wetlands and habitats while supporting over 200,000 jobs . "Mitigation banking is confusing," said Sara Johnson, an attorney at Hirschler Fleischer law firm. "Your name is your biggest external communication and you don’t want to immediately explain a technical concept when advocating on Capitol Hill." Don Ross, founder of a restoration company in Florida called EarthBalance, agreed, saying it isn’t easy to begin a presentation by saying, "We’re not really a bank." In an effort to encourage engagement with stakeholders and ultimately raise the profile of mitigation banking, several practitioners decided to give the industry’s most ...

Full article: https://www.greenbiz.com/article/why-big-mitigation-banke...

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