14 Nov '16, 8pm

Adidas to Make 1 Million Pairs of Sneakers Out of Recycled Ocean Plastic by 2017

“This represents another step on the journey of Adidas and Parley for the Oceans; we have not only managed to make footwear from recycled ocean plastic, but have also created the first jersey coming 100 percent out of the ocean,” Eric Liedtke, Adidas group executive board member responsible for global brands, said in a statement. “But we won’t stop there. We will make one million pairs of shoes using Parley Ocean Plastic in 2017—and our ultimate ambition is to eliminate virgin plastic from our supply chain.”

Full article: http://www.ecouterre.com/adidas-to-make-1-million-pairs-s...

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