29 Sep '16, 1am

Join Life: Zara Debuts First Sustainable Fashion Collection

has been known to fete an organic-cotton legging or two. It was only a matter of time before Zara jockeyed for a spot at the sustainable “fast fashion” table. The result is “Join Life,” a planet-friendlier line of clothing that “embraces a woman who looks into a more sustainable future,” according to the No. 1 apparel retailer, which employed lower-impact textiles such as organic cotton , recycled wool , and Tencel , a wood-pulp-based fiber sourced from sustainably managed forests, for its inaugural menswear-inspired looks. Featuring sculptural silhouettes and a mineral-hued palette, “Join Life” is part of a larger push by Inditex , Zara’s parent company, to endear itself to growing consumer demand for ethically produced products with both

Full article: http://www.ecouterre.com/join-life-zara-debuts-first-sust...

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