What's Montreal's sustainable fashion scene like? Ecouterre's Amanda Coen gets the low-down

Meemoza Takes Us "Behind the Seams" at Montreal's Garment District

ecouterre.com 10 Oct '12, 8pm

What's Montreal's sustainable fashion scene like? Ecouterre's Amanda Coen gets the low-down

Beyond the emphasis Rioux places on using sustainable materials and keeping production local, she has also created a relatively affordable line defined by versatility and comfort infused with romanticism. She states, “I think it’s important to prioritize where you want to put your energies because, especially for Meemoza, I want my products to be accessible to people.” Rather than starting with outrageously high prices and depending on high cost margins to make up for end of season sales, Rioux has chosen to establish a fair price point to begin with. She believes that a fair price reflects the work put into each garment and, while not always the cheapest option, it encourages consumers to be selective in their purchasing decisions and reduce consumption patterns . To ease the process, Rioux’s collections include a limited number of well-made, ethical styles so as not to o...

Full article: http://www.ecouterre.com/meemoza-takes-us-behind-the-seam...

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Meemoza Takes Us "Behind the Seams" at Montreal's Garment District

What's Montreal's sustainable fashion scene like? Ecouterre's Amanda Coen gets the low-down

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