08 Oct '12, 3pm

Puma Unveils "InCycle" Line of Cradle-to-Cradle-Certified Apparel, Footwear

Puma Unveils "InCycle" Line of Cradle-to-Cradle-Certified Apparel, Footwear

“While we have already implemented numerous initiatives to reduce Puma’s footprint on our mission to become the most desirable and sustainable sport-lifestyle company, the Puma InCycle collection is the first step to help reduce the amounts of garbage that consumer products cause at the end of their lives,” Koch says in a statement. “We feel that we are responsible for the environmental impact our products cause and this innovative concept in sustainability is a first step towards our long-term vision of using innovative materials and design concepts for Puma products that can be recycled in technical processes or composted in biological cycles

Full article: http://www.ecouterre.com/puma-unveils-incycle-line-of-cra...

Tweets

Puma launches new eco-collection

ecotextile.com 08 Oct '12, 3pm

<mce:script language='JavaScript1.1' mce_src="http://ad.doubleclick.net/adj/N3867.282951.ECOTEXTILE...

Puma vs Adidas y la historia de 2 hermanos que ...

thedailybeast.com 06 Oct '12, 3pm

Adidas and Puma may be among the most recognized brands in the world, but neither might exist if not for a bitter rivalry ...