11 Aug '12, 6pm

Marks & Spencer Creates World's Largest Union Jack Flag From Discarded Clothes

tag-teamed to create the world’s largest “Union Jack” from unwanted clothing. Unfurled at West Ham Park in East London on Thursday, the 65-foot-long “clothes mosaic” comprises nearly 2,100 red, white, and blue garments from the department store’s “Shwopping” initiative , a U.K.-wide clothing-recycling program that encourages shoppers to surrender an unwanted piece of clothing for every new one they buy. Click below the fold to watch a time-lapse video of how it came together.

Full article: http://www.ecouterre.com/ms-creates-worlds-largest-union-...

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