03 Aug '12, 4pm
Here are 7 innovative ways the garment industry is conserving water
Water, water everywhere and not a drop to drink? Everything we buy or use has a indirect water footprint that stems from its manufacturing, from harvesting the raw materials to displaying the finished product on a store shelf near you. In fact, textile dyeing and treatment are responsible for 17 to 20 percent of industrial water pollution, according to the World Bank . In honor of World Water Day , here are seven H2O-sipping technologies employed by the garment industry to conserve our planet's most precious commodity. Above, Levi Strauss’s Water<Less collection , which uses between 28 to 96 percent less agua than conventional jeans.